For OEMs

Lots of leads.
Then a black box.

For VP Sales, CMO, and Dealer Operations at Construction, Transportation & Agriculture OEMs.

The OEM problem

You spend millions
getting in front of buyers.
Then they hit a dealer network you don't control.

Best dealers respond fast. Worst don't respond at all. You can't see either. And by the time you find out a deal died, the prospect is long gone.

"We're not losing on product. We're losing in the space between when someone gets interested and when a rep actually talks to them."

Millions spent. Voicemail answered.
A prospect calls a dealer, gets voicemail, waits two days. You never find out.
Leads don't go missing. They go cold in 42 hours.
No line of sight.
Which dealers are responding. Which aren't. Where deals die. Territory reviews run on politics, not data.
Cold starts, every call.
Rep connects with a name and a number. No specs, no intent, no context. Prospect repeats themselves. Confidence drops.
Marketing can't prove ROI.
Impressions, clicks, brand lift. The moment someone raises their hand, the thread is lost entirely.
What a rep receives — instead of a name and a number

Every qualified prospect routed to the right dealer with the full conversation attached. The call starts mid-conversation — not from scratch.

"Alex is looking for a compact track loader for a landscaping contract starting next month. High-flow hydraulics required, grader attachment needed. Budget confirmed at $68K. Asked about the difference between two models. Has not contacted any other dealers. Prefers a call before noon."
No cold callsNo phone tagNo starting overNo guessing urgencyNo missed weekends
How it works for OEMs

One concierge across
your entire network.

No major IT project. Live across your dealer network in 24–48 hours.

01
Upload your product knowledge
Specs, model comparisons, attachment configs, financing, dealer network. Trained on your range — not generic equipment knowledge. Hydraulics, breakout force, model differences handled without a rep on the line.
02
Connect your inbound channels
Dealer locator, contact form, badge scan, OEM portal, email, phone. All of them, or one to start. Nothing replaced — a connective layer added on top. Spanish covered natively.
03
Every prospect gets an immediate answer
Any channel, any hour. After-hours, weekends, events, OEM portal — every inquiry captured and on-brand. The 9pm Sunday contractor gets a real answer before your competitor opens Monday.
04
Right dealer gets the full brief
Routed by inventory, proximity, and performance. Rep receives: application, machine, budget, urgency, objections raised. Not a name. A brief. The call starts mid-conversation.
05
You see the network for the first time
Top questions by region. Competitor mentions. Dealer response rates. Marketing attribution — spend to conversation to closed deal. Objective data that replaces territory politics.
What you'll know

The read on your network
you've never had before.

What you might see across your network. All figures illustrative.

Top questions this week
CTL vs skid steer — landscaping47
High-flow hydraulics availability31
Financing deposit requirements28
Spanish — excavator attachments19
Friction signals
"Delivery timeline unclear"34
"Haven't heard from dealer"29
"Rental looks cheaper short-term"22
Rental mention up 40% — Southeast region.
Dealer performance
Top 10 — brief-to-call rate89%
Bottom 10 — brief-to-call rate31%
Unactioned briefs — 14 days6 dealers
Objective data. Not territory politics.
Emerging segment
+34%
Spanish-language inbound — Southeast. Landscaping and utility.
Up from 12% to 19% of total inbound. No dealer currently covers this natively.
Marketing attribution
Spend traceable to conversations43%
Trade show vs digital form2.4×
Deals closed — traceable to spend14
First cohort. Marketing shifts from cost-center to revenue-driver.
Competitor mentions
Competitor A+18%
Competitor B-12%
New entrant7 mentions
Price comparison questions up. Product team flagged.
Go deeper
Want the full picture
before we talk?

The OEM Playbook covers how to diagnose your network's capture rate, where leads go cold, and how to close the gap. No pitch. Just the framework.

How we work

We build it, host it,
and keep it sharp.

You provide product knowledge, specs, dealer network, and channel access. We set up, train, and connect. Your team approves. We handle the tuning.

Live in 2–4 weeks. No IT project. No CRM replacement. Works alongside your existing stack. Outcomes-based pricing — we're aligned with your results.

You run it like any other channel. We handle everything underneath.

Also running a dealership? Or heading to auction? Magentiq serves the whole equipment chain.

The whole point
Your network already generates the demand —Now you control what happens to it.
Talk to us

Tell us what your
network looks like.

No pitch deck. A direct conversation about your inbound, your dealers, and where the gap is. We'll tell you honestly what Magentiq can do — and what it can't.

Working with a select group of OEMs now.

Thanks — we'll be in touch shortly.